Some recipes were derived from practical experience during the 29th and 30th Chaos Communication Congress in Hamburg, Germany. ![]() Recipes give specific solutions to specific problems encountered in real life. Keywords: Brand, Brand Manager, Marketing, Pharmaceutical, Product Manager, Sales, Sales Manager, Selling. About This document is a collection of practical solutions and ideas - recipes- related to the Yate telephony engine. Successful businesses recognize the role of marketing in ensuring future relevance. The sales team, in addition to completing the sales process, also provide valuable information required by marketing such as marketing intelligence. Everything marketing does is designed to make sales easier. In conclusion, sales and growth of a brand is the joint collaborative effort of Sales and marketing. The paper will also define a Pharmaceutical Product Manager and highlight his strengths, challenges, opportunities and threats facing his role. ![]() Who is responsible when sales do not go as planned? Is it the joint responsibility of Marketing and sales or does the scale tip more to one side? What makes selling easy? Who puts ideas behind sales plan and formula? Is a PM necessary or will the sales team just suffice? This article will look at the above questions and the Role and responsibility of the Product manager in ensuring the sales process is seamless. A clear understanding of the role of a PM and its responsibilities will ensure focus of the PM on his core responsibility and maximize his productivity. The interphase between sales and marketing is not a very clear one in most Pharmaceutical companies in Nigeria and the role of the product manager is usually mistaken or not well defined. The roles often include Marketing, Forecasting and Profit & Loss (P&L) amongst others. ![]() His best-selling title Great Answers to Tough Interview Questions (published by Kogan Page) is now in its 5th edition and has sold over 4 million copies. He has held major posts as a director of training and personnel for several international companies. The Product Manager in a Pharmaceutical company is considered the CEO of the product and responsible for the strategy, roadmap and feature definition for that product/brand. With these handy flash cards, career wizard Martin Yate shows you how to display those essential transferable skills, behaviors, and values that every. Martin YateMartin Yate is an internationally best-selling author.
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